the we c! berlin project

ic! berlin is a sheetmetal eyewear inventor, designer and manufacturer. we created an exclusive new collection of sunglasses models and colors specially selected for the 2010 berlin fashion week show. together with our new “black forest” jeans, these were presented by a well know model casting. the models also wore 35 unique t-shirts developed by 31 artists from all over the world who were invited to join this cause.
now ic! berlin is auctioning these unique designer t-shirts online at our ebay store. the jeans and t-shirts will be available to the world public with the money raised to be donated to the  “boa visão” project in brazil, managed for the rotary club curitiba cinquentenário.
since 1990, this social project has been concerned with people with optical diseases and vision problems from difficult social circumstances . the rotary club members are responsible for taking care of kids with vision disorders and giving them medical support. the partnership between the rotary club and ic! berlin, will contribute to the “boa visão” project, donating frames and covering the expenses for lenses.